import { Badge } from '@/Components/ui/badge'; import { Card, CardContent } from '@/Components/ui/card'; import WebLayout from '@/Layouts/Web/WebLayout'; import { Head, Link } from '@inertiajs/react'; import { motion, useReducedMotion } from 'framer-motion'; import { Globe, Heart, Lightbulb, MapPin, Shield, Target, Users, Zap, } from 'lucide-react'; const G = 'border border-white/20 bg-white/[0.07] backdrop-blur-xl dark:border-white/[0.07] dark:bg-white/[0.04]'; const VALUES = [ { icon: Heart, title: 'Built for Africa, by Africa', desc: 'Every feature is designed around the real constraints of African business — patchy internet, mobile money, multi-currency, and the need to operate with lean teams.', }, { icon: Shield, title: 'Reliability above all', desc: 'Offline-first is not a feature. It is a promise. Your business should never stop because of a connectivity issue. Upepo queues and syncs automatically.', }, { icon: Lightbulb, title: 'Simple, not simplistic', desc: 'A cashier should be able to use Upepo within minutes. But the platform runs deep — full compliance, multi-location, and advanced analytics when you need them.', }, { icon: Globe, title: 'One platform, many markets', desc: 'Kenya, Tanzania, Uganda, Rwanda — each with unique tax systems, payment networks, and regulations. Upepo handles all of them natively, out of the box.', }, ]; const MILESTONES = [ { year: '2023', title: 'The idea', desc: 'Ufanisia Africa is founded after the team observes that most POS software fails African businesses — either too basic, too expensive, or not built for offline-first environments.', }, { year: '2024', title: 'Research & design', desc: 'Twelve months of field research across Kenya, Tanzania, Uganda, and Rwanda. Interviews with retailers, pharmacy owners, wholesalers, and hospitality operators.', }, { year: '2025', title: 'Platform built', desc: 'The core platform is engineered from the ground up — multi-tenant architecture, offline sync engine, mobile money integrations, and full tax compliance modules.', }, { year: '2026', title: 'Phase 1 launch', desc: 'Upepo POS launches with POS, inventory, purchasing, mobile payments, and tax compliance for KE, TZ, UG, and RW. Phase 2 (e-commerce, warehouse) follows shortly.', }, ]; const MARKETS = [ { code: 'KE', name: 'Kenya', note: 'M-Pesa · eTIMS · KRA' }, { code: 'TZ', name: 'Tanzania', note: 'Airtel · EFD · TRA' }, { code: 'UG', name: 'Uganda', note: 'Mobile Money · EFRIS · URA' }, { code: 'RW', name: 'Rwanda', note: 'Momo · EBM · RRA' }, ]; function reveal(delay = 0, reduced = false) { return { initial: reduced ? {} : { opacity: 0, y: 22 }, whileInView: { opacity: 1, y: 0 }, viewport: { once: true, amount: 0.12 }, transition: { duration: 0.55, ease: [0.25, 0.1, 0.25, 1], delay }, }; } export default function About() { const reduced = useReducedMotion(); const rv = (d = 0) => reveal(d, !!reduced); return ( {/* ── HERO ─────────────────────────────────────── */}
Our story

We exist because African{' '} businesses deserve better.

Ufanisia Africa was founded by a team that lived the frustration firsthand — watching great businesses struggle with tools that were never built for them. Upepo POS is our answer.

{/* market badges */} {MARKETS.map(({ code, name, note }) => (

{code}

{name}

{note}

))}
{/* ── MISSION ──────────────────────────────────── */}
Mission

Powering the businesses that power Africa.

Africa's retail and service economy is vibrant, resilient, and growing — yet the software tools available are often imported, overpriced, or simply not designed for the realities on the ground.

Our mission is to give every African business owner — from the single-location pharmacy in Nairobi to the five-branch wholesale chain in Dar es Salaam — the technology infrastructure they deserve, at a price they can afford.

{[ { icon: Target, label: 'Vision', text: 'The most-used business operations platform across Sub-Saharan Africa by 2030.', }, { icon: Users, label: 'Who we serve', text: 'Retail, pharmacies, wholesalers, agro-dealers, hospitality, hardware — any business that buys and sells.', }, { icon: Zap, label: 'Our edge', text: 'Offline-first, mobile-money-native, and compliance-ready — not bolted on, built in from day one.', }, { icon: MapPin, label: 'Where we operate', text: 'Kenya, Tanzania, Uganda, Rwanda at launch — with East Africa and West Africa expansion on the roadmap.', }, ].map(({ icon: Icon, label, text }) => (

{label}

{text}

))}
{/* ── VALUES ───────────────────────────────────── */}
What we stand for

Our values

{VALUES.map(({ icon: Icon, title, desc }, i) => (

{title}

{desc}

))}
{/* ── TIMELINE ─────────────────────────────────── */}
Our journey

From idea to platform.

{/* vertical line */}
{MILESTONES.map(({ year, title, desc }, i) => ( {/* year dot */}
{year.slice(2)}
{year}

{year} — {title}

{desc}

))}
{/* ── CTA ──────────────────────────────────────── */}

Join us in building the future of African commerce.

Whether you are a business owner, a developer, or an investor — we would love to hear from you.

Get in touch View pricing
); }